Case Study Clothing

Anna Davies

Customer Profile

Anna Davies sell up market gifts and outdoor clothing in the beautiful tourist spot of betws-y-coed north wales. An established retailer in the town , they could not get their epos or ecommerce suppliers to key pace with their planned improvements.

Business Solution

The plans for the future were outlined and in each case Open Retail put forward solutions from the current capabilities of their system to address these points. Having established a new method of working revolving around the use of radio handset counting , then that just left the implementing. The current data needed to be converted to enable sales to continue without a break. The radio access points sited around the store and storerooms. The tills also had to be upgraded and the networked checked. The labelling was also revamped.

System Benefits

The benefits flowed as soon as the sales analysis started to be collected. We worked through the reports offering choosing those that would best suit Anna Davies without a lot of extra effort. The stock counting was developed starting with adjustments and product range validation on barcode and price. The counting has now moved up to rolling counts and with accurate stock and sales information to hand then more significant management decisions can be made. The next stage is the introduction of ecommerce working off this stock.

Quote

“Our previous epos supplier’s system took the cash but provided very little in the way of sales analysis. The stock taking was also so involved we only could do it once a year. Open Retail provided similar features at the till , but their reports pack put me back in the driving seat. The real winner has been to provide radio handset coverage through the store and we now do rolling stock takes. I was so pleased I changed over to their ecommerce solutions as well with similar benefits. ”

Peter Ward - Anna Davies

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